


Guest Speaker Series:
As a way to incorporate current marketing trends in e-Commerce into the classroom environment, guest speakers are scheduled to present on selected business topics related to Online Marketing during the course of the term. To follow is a list of more recent guest speakers:
Bradford Giles, Vice President of Protocal Integrated Direct Marketing Topic: Successful Online B2B Direct Marketing Strategies Jennifer Shaheen, Owner of the Technology Therapist Topic: e-Commerce Small Business Growth and eMarketing Strategies Cecilia Dahl, President and Founder of Smart Destinations, Inc. Topic: Smart Cards in the Travel Industry Alison Boyce, Web Business Manager for Samsonite, Inc. (JWU Alum) Topic: e-Commerce Content and Online Marketing Niklas Wahlberg, Technical Consultant for Andera, Inc. (JWU Alum) Topic: Project Management on the Web Larry Bennett, Marketing Manager for Service Magic Topic: Online Business Models: Successes and Failures in Professional Service Industries